.MP4 | Video: 1280×720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | 1.55 GB
Duration: 2 hours | Genre: eLearning | Language: English
Business Basics A Step By Step Guide To Planning For Your Small Business
What Will I Learn?
Understand consumers behaviors and create a unique selling proposition that fits a specific audience.
Research a market and find a profitable niche.
Learn how to find the best suppliers that fit your business needs.
Plan and design efficient operational processes.
Create a business model and go to market strategy.
Understand pricing, position and marketing planning.
Requirements
Before you purchase this course, please make sure to read the course description and watch the free preview videos. Make sure that this content is what you are looking for, If not you still have 30 days to refund your money!
The course is packed with visuals and examples, a lot to cover in 120 mins, so you need to be 100% in focus, no multitasking! Make sure to grab a notebook and a cup of a drink that you desire.
This course will be talking about different aspects of creating successful planning for your new startups such as personal planning, fundamentals of customers and market analysis, accounting basics, marketing, and visual communication, so please keep an open mind, if there is something that you can not understand, you are more than welcome to leave me a message.
This course will NOT be talking about the legal structure of how to register a company.
This course will NOT be talking about how to find investors.
This course will NOT be talking about how to make a minimum viable product.
This course includes complete English subtitles.
Description
Are you thinking about starting your small business? If yes, then you need to have a clear understanding of business fundamentals and guiding process and plan! Most small businesses fail to get off the ground for many reasons that could be avoided with proper planning and preparation.
Some of those situations are a lack of business skills and knowledge, following misleading information, ignorance with not doing a market and competitive research, inefficient process and lack of marketing plan.
The primary objective of this course is to guide you to avoid as many mistakes as possible, build a solid foundation with as low risk as possible.
I understand as an entrepreneur that creating a business requires hard work and investment, and when you are starting out, you should not suffer or pay a high price for that, you can not afford it!
In this course, we will tackle those fundamentals early on through case studies, real-life examples, and exercises, take out all the fluff, misleading information and put you on the right track, I will do my best to give you a clear and focused process to follow, so you don’t have to go through all the frustration, time wasting, misleading and inefficient activities.
COURSE OUTLINE:
HOW – TO SET YOUR SELF FOR SUCCESS:
It all begins with you, your current situation, your time, skills, strength, and weakness, you are the foundation of your business, once we understand where you are at right now and your goals for your future business then we can start planning for your business around it.
HOW – TO DEFINE YOUR TARGET AUDIENCE AND DELIVER VALUE (USP):
If you are starting out with a product, then stop immediately. It costs me $20.000 and two years to get it. A lot of small business entrepreneurs get into the habit of starting with a product without thinking of how is it going to fit their audience in the first place; this could be very deadly for a small business with a little to no investment.
In this course we will begin with people pains, hopes, and limits, we will talk about different types of consumers and buying habits, how and where to find them and how to create a robust solution and package it into a robust and unique selling proposition that talks to them directly.
HOW – TO DO A MARKET AND COMPETITIVE RESEARCH:
Do you know that most entrepreneurs get into a market without even doing simple research, it’s like going to a wedding without knowing who you are getting married to. Business newbies get into a new market without realizing that it’s a declining or saturated market, well, this should not be you.
In this course, I will make sure to walk you through real-life examples with step by step process on how to research market segments, profitably and how to study your competition on a deep level.
HOW – TO FIND SUPPLIERS:
Suppliers are your business friends and partners. Once you define your customers and research your market you should be able to form an idea about your solutions and product; this is the time to look for the best suppliers possible.
In this course, we will talk about different types of suppliers for different types of industries and what cons should you be aware of and pros to be looking for.
HOW – TO BUILD YOUR TALENTED TEAM:
Building a successful business requires a team effort, regardless of it’s being composed of two or twenty people, the process of finding the perfect talent that fits your business value and financial situations are the same.
In this course we will talk about different types of hiring, where to look for talent and what should you be aware of.
HOW – TO PLAN A SCALABLE PROCESS:
Most of the small businesses operate without a consistent and scalable process, which make them end up with unscalable, unpredictable and inefficient results, they spend their time working and getting exhausted in the business instead of building systems and working on the business.
In this course, I will walk you through examples and case studies on how to create an effective and simple process for your business to generate consistent and predictable results so things won’t go south on you.
HOW – TO ANALYZE COST STRUCTURE:
I believe that you don’t want to end up out of business pretty soon, do you? Tons of small companies run out of money and operate at a loss to end up with a massive debt, massive damage and life exhaustion, this should not be you!
In this course, I will walk you step by step through a simple and precise method and provide you with the essential tools for structuring your costs finding your break-even and do a profitable business.
HOW – TO PLAN ON MARKETING AND SELLING YOUR PRODUCTS:
Although this course is not specifically designed to talk in depth about marketing and sales I will make sure to put you on the right track and show you the big picture of how to market and reach to your audience, will walk you through examples and real-life studies on the process of positioning, pricing and offering your product.
Who is the target audience?
Entrepreneurs are starting a new small business and need a guide to planning for their new startups.
Small business owners who are struggling with their current business.
Small businesses consultants who need to get a fresh and more in-depth view of creating a business plan.
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