Business-to-Business Sales

Name Product: Business-to-Business Sales
Download Size: 404 MB
Sale Page: _https://www.linkedin.com/learning/business-to-business-sales

Business to business (B2B) sales are often more complex than business to consumer (B2C) sales. There is more competition at the B2B level, and more stakeholders. Salespeople are trying to sell to experienced buyers, who want the best product at the best price. However, with the right techniques, B2B can be the place where salespeople shine.

Learn exactly what it takes to be successful at business to business sales—whether you’re moving from a B2C role or just starting your career in sales. Join Robbie Baxter, as she reviews over a typical day in B2B sales, from meeting with prospects to closing the deal. She provides insights into the skillset and personality of a successful salesperson, and tips for finding a B2B sales position. For sales managers and leaders, Robbie also provides some tips for building out B2B sales goals, structuring a sales team, and collaborating with the rest of the organization for ongoing success.

Topics include:

A typical day in B2B sales
Meeting with prospects
Handling objections
Closing the deal
Getting a job in B2B sales
Building out B2B sales goals and sales teams