Learn how to develop the iconic part of a brand, from the concept to the client presentation
Behind each pictogram lies a complex creative process, well thought out, and consciously developed so that it is coherent and manages to transmit the real values of the brand it represents.
The graphic designer Andres Avila, known as Andres Ilustra, is an expert in the creation of brand identities. His passion for brands and his experience in projects for clients such as Top Roller, Mamba Rosa, Hait, or Digiland, have made him a key figure in communication, who enjoys connecting brands with people.
In this course, Andres teaches you the fundamental theoretical and practical bases when designing a pictogram. Learn how to conceptualize the idea and how to build pictograms according to the needs of the brand.
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