How to Create a Mission Statement: A Step-by-Step Guide

Learn how to craft a mission statement that gives your business a purpose, a “North Star” you can always point to.

What you’ll learn
Craft a purposeful mission Statement from scratch
Participate in a group exercise using sticky notes to map out and assemble a cohesive mission statement
A step-by-step guide to help you define your business’s purpose and envision its future
Articulate a mission statement that resonates with your team and stakeholders

Requirements
No prior knowledge or experience required

Description
Learn how to craft a mission statement that gives your business a purpose, a “North Star” you can always point to. Nathan Rosenberg, a founding member of Insigniam and executive coach to Fortune 500 CEOs, leads a mission statement workshop with three members of the Pareto Labs team so that you can learn how to lead this process with your own team.
In this course, you will learn from
Nathan Rosenberg
Founding Partner, Insigniam
Executive Coaching Pioneer
Nathan Rosenberg is a founding partner of Insigniam. He is an early pioneer of executive coaching with over 35 years in consulting and 16 years of leading transformational seminars working with more than 85,000 people. Prior to co-founding Insigniam, Nathan founded two other successful enterprises and served as chief executive of four corporations. As a young man, he served as an officer and aviator in the United States Navy, executive support officer to the Secretary of Defense, and national security advisor to the U.S. Senate Majority Leader.
What people are saying about this course…
“This is an amazing application that is really needed to reach and educate the masses.”
“Very practical advice + an approach that emphasizes creativity.”
“The short videos in a small group with the side video commentary is BRILLIANT. It allows me to sit with the team and create at the dirt level and also experience stepping to the side to contemplate the cloud level overview thinking.”
“Great content, great people and great takeaways!”
“I like the real activities with the guidance comments, and the fact that a positive customer experience and viewpoint is part of the company culture.”
“Creative and accessible programming and presentation.”
Who this course is for
Entrepreneurs
Business Leaders
Start-up Founders
Executives and Managers
Consultants and Coaches
Individuals seeking to define or refine the mission and purpose of their organizations
Individuals interested in fostering a positive and purpose-driven culture within their organizations