22 GB
START & GROW YOUR LIVE STREAMING SHOW
LEARN HOW TO START, WHAT TO SAY & WHAT TO DO!
AND… HOW TO GROW YOUR AUDIENCE!
#1: START YOUR LIVE SHOW!
LIVE VIDEO IS AN EXCITING WORLD! YOU DON’T HAVE TO NAVIGATE IT ALL ON YOUR OWN.
FOLLOW THIS STEP-BY-STEP GUIDE. GET STARTED QUICKLY, EASILY & SET YOURSELF UP FOR SUCCESS!
MODULE 1: GETTING STARTED
- Your Goals
- Your show idea
- Which LIVE platform to use
- “You”nique you (authenticity)
MODULE 2: BEING ON CAMERA
- Overcome your fear of being on camera
- Learn how to be effective on camera
- Scripts vs bullet points
MODULE 3: YOUR LIVE CONTENT
You’ll learn the Formula to maximize value & engagement. Plus! Types of content you MUST be creating!
- The “How To” stream
- The “Review” stream
- The “Screencast” stream
- The “Interview” stream
- The “Behind the scenes” stream
MODULE 4: LIVE STREAMING LEVELS
- The 4 Levels of Live Streaming (TM)
- Level 1: The Selfie Stream
- Level 2: Mobile Plus
- Level 3: Streaming from your desktop
MODULE 5: SHOOTING LIVE
- Create your set
- Framing & Headroom
- Lighting
- How To Go LIVE
#2: GROW YOUR SHOW!
ONCE YOU GET STARTED, THEN YOU CAN GROW AND MONETIZE!
MODULE 1: THE AFTER LIVE (REPURPOSING CONTENT!)
- What happens AFTER your stream?
- Analytics
- Repurposing your Content
MODULE 2: WORKFLOWS
- Workflow Tips
- Access to our Worksheets
MODULE 3: GROWING YOUR AUDIENCE
- Community
- Social Media Targeting Techniques
- Determine, and set your ad budget
- How to setup and run effective Facebook ads
MODULE 4: BUILD A BUZZ
- Building a Buzz Campaign
- Media Tours
MODULE 5: MONETIZATION
- Direct Revenue vs Indirect Revenue
- Your Email List
- Sponsorships
- Lead Generation
BONUS MODULES
WHETHER YOU REPURPOSE YOUR LIVE CONTENT, OR YOU SHOOT FRESH VIDEO, RECORDED VIDEO IS AN IMPORTANT PART TO YOUR ONLINE MARKETING STRATEGY!
BONUS MODULE 1: YOUR RECORDED CONTENT
What kind of recorded content you need to create IN ADDITION TO your live video!
- The “How To” Video
- The “Review” Video
- The “Screencast” Video
- The “Interview” Video
BONUS MODULE 2: SHOOTING RECORDED VIDEO
- Shooting recorded video with your phone
- Cameras
- Shooting in 4K
- Tripods
- Shooting Handheld
- Audio
- Lighting on the go
- White balance
- Depth of field
- How to sound human with a script
BONUS MODULE 3: EDITING VIDEO
- Shooting for the edit
- Editing terms
- YouTube Editor
- iMovie
- Windows Movie Maker
- Getting started with Final Cut X
- Getting started with Adobe Premiere
- Video Compression
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